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Paid Media Digital Coordinator

Western Cape , R20000 - R25000 Per Month
Sector: Marketing
Posted: Thursday, 2 June 2022





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Job Details

SPECIFICATION

A company based in Bellville is seeking to employ a Paid Media Digital Coordinator with a solid understanding of Google Ads campaign management. In this exciting position, you will be responsible for increasing brand awareness, promoting company products and driving prospects to conversions. The role requires the ability to translate business goals into successful digital marketing campaigns and promote the campaigns online.

DUTIES & RESPONSIBILITIES, NOT LIMITED TO:

  • Assist and support with day-to-day execution and optimisation of paid media campaigns across multiple channels to build brand awareness and drive sales
  • Ensuring campaigns are up and optimized according to brief and best practice guidelines
  • Ensure all paid media execution falls in line with the larger digital marketing strategy
  • Keep up to date with the latest industry trends
  • Monitoring daily digital spends and optimisation of return on ad spend
  • Updating campaign focus and bids in line with weekly price changes
  • Researching and identifying external and internal opportunities to further drive sales
  • Administrative or other marketing support to assist with the efficient running of the department, as and when required

REQUIREMENTS:

 

  • Minimum 2 years work experience in a digital marketing department working with Paid Media
  • 1-2 years’ experience within a digital marketing / e-commerce environment advantageous
  • Relevant tertiary degree/diploma with a formal IT or Digital Marketing Education
  • Working knowledge & experience of Search Ads, Display, Facebook & Instagram Ads, and Email & Analytics is an essential requirement.
  • Google AdWords and Facebook blueprint Certification will be an added advantage
  • Strong attention to detail and a passion for digital marketing
  • Strong numerical and analytical skills
  • Presentation skills
  • Creative, with an eye for detail